From crafting a compelling narrative to sharing data-driven results, how you talk about your efficiency work matters. Hear from the Better Buildings communications team to learn best practices for external communications – like writing for your audience and finding a media hook – and even workshop some common but tricky scenarios yourselves. Watch this session to strengthen your PR chops and get your projects the recognition they deserve.
Speaker: Bryan Cohen, C+C
Workshop Your Voice: Successful External Communications
Transcript